There is still time to get this years silver lining even with the so-so financial reports from Black Friday and Cyber Monday. There are millions of shoppers out there still looking for that "perfect gift" and a great deal. With exactly three weeks and counting left until the big day, spread your cheer and sing real loud, for all to hear!!
1. Offer discounts & give-aways.
Give your customers a special incentive to shopping on your site. Offer a gift such as a free CD, free t-shirt, free anything with any purchase or a purchase over a certain amount. All you have to do is add it to their package when you ship it. You can advertise this in the 'Product' description section of your Cartfly account and also with an announcement (see #4). Be sure give a call to action by creating a promotion start and end date.
2. Offer bundled items.
Create a new product listing of a couple products sold together at a discount price. Bundle things like a CD and a t-shirt, a hat and a sticker, a poster and a button...put things together that make sense.
3. Promote free, fast shipping.
This is a great way to builds trust and makes you stand out this holiday season. Re-set your shipping options in your Cartfly account by logging in, go to the
'Payment' section and change your 'Flat Shipping Markup" to $0. Through
PayPal, go to 'Merchant Services', click 'Shipping Calculator', select
your 'Delivery Time' and adjust your 'Shipping Rates' to $0. Remember
to advertise this promotion for certain dates only!!
4. Send a holiday greeting and announce holiday specials.
Post
messages on all your social networks, like MySpace, on your blog, and
send out an email so people know you are offering specials either ongoing or on that one certain day. It also never hurts to ask people to forward the message along to help spread the word.
Tip: Blogging for E-Commerce Success
So you have your Cartfly store and are doing your best
to turn a profit. Our question for you is are you communicating with
your customers without actually interacting with them? If you are
having trouble reaching your customers, you might want to think about
starting a blog. Read more here.
Tip: Join The Social Media Party with Cartfly
There
isn't a single magic trick for being successful online. It is important
for online merchants to be creative and open to new opportunities, like
Cartfly, when introducing your products to customers. When entering the
social networking world, be honest, be personal, be a friend and in
return, your new friends may become your lifelong customers. Read more here.
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